Marketing for Dummies 2nd Ed. Audiobook (Free)

Whether you intend to introduce a new item or jumpstart your existing advertising programs, this friendly guidebook can help. Filled with professional tips, from identifying clients to using online resources to size up competitors, this updated model of Marketing For Dummies leads you detail by detail through the four P’s of marketing-product, prices, positioning, and positioning.

Learn how to:

Prepare hard-hitting campaignsPlan and stick to your budgetUse research effectivelyIncrease consumer awarenessSatisfy your clients’ needsBoost your sales