Flip the Script: Getting People to Think Your Idea Is Their Idea Audiobook (Free) | AudioBooksLoft

Flip the Script: Getting People to Think Your Idea Is Their Idea Audiobook (Free)

Summary:

THE BESTSELLING WRITER OF PITCH ANYTHING IS BACK TO FLIP YOUR ENTIRE METHOD OF PERSUASION.

Is there anything worse when compared to a high-pressure salesperson pressing you to say ‘yes’ (after that sign on the dotted collection) before you’re ready?

If there’s one lesson Oren Klaff has learned over decades of pitching, presenting, and closing long-shot, high-stakes deals, it’s that people are fed up with being marketed and sold to. Most of all, they hate being told what things to think. The greater you push them, the more they about Flip the Script: Getting People to Think Your Idea Is definitely Their Idea withstand.

What people love, however, is creating a great idea independently, even whether it’s the theory you were guiding them to have all along. Frequently, the only path to get someone to sign is to make them feel just like they’re smarter than you.

That is why Oren can be throwing out the aged playbook on persuasion. Instead, he’ll demonstrate a new approach that works upon this simple insight: Everyone trusts their own ideas. If, rather than pushing your idea on your own buyer, you are able to guide them to find it on their own, they’ll believe it, trust it, and get excited about it. After that they’ll purchase in and feel great about the opportunity to work with you.

That might sound easier in theory, but Oren has taught a large number of people how to get it done with some easy steps that anyone may follow in virtually any situation.

And as you will see in this book, Oren has been in a lot of different circumstances.

He’ll demonstrate how he got a billionaire to take him significantly, how he got a venture capital firm to cough up capital, and how he made a skeptical Swiss banker discover him as an expert in banking. He’ll even demonstrate how to become so persuasive that purchasers are a lot more drawn to you than to your product.

These days, it’s not enough to produce a great pitch.

To get attention, generate trust, and close the offer, you need to flip the script.